In an ordinance (2796-2018) introduced by Councilor Kate Abigael Coseteng, approved on January 15, 2019 and signed by QC Mayor Herbert Bautista, the Araneta Center has been declared a tourism district in Quezon City.
Hailed for “its diverse features and multi-faceted functionality,” city officials deem that the Araneta Center “provides a complete experience for both the locals and tourists both in commercial, entertainment and lifestyle scenes in Metro Manila.”
As a premier live-work-play hub, the Araneta Center is home to the multi-awarded Gateway Mall, the historic Ali Mall, and the bargain hunter’s haven that is Farmers Plaza. With over 2,000 businesses in the commercial district, the Araneta Center is a favorite destination enjoyed by many, with an estimated foot traffic of about a million a day.
According to the Quezon City government, declaring the Araneta Center as one of Quezon City’s Tourism Districts “will further showcase the area as a model for sustainable design of a modern center.”
The iconic Smart Araneta Coliseum, one of the largest indoor arenas in Asia, also remains “one of the significant establishments” not just in the Center but in the whole country. The Big Dome, along with the New Frontier Theater, continues to host some of the country’s biggest sporting and entertainment events.
It also recognized the transport connectivity of Araneta Center, which is accessible through various modes of public transportation including the Light Rail Transit (LRT) and the Metro Rail Transit (MRT 3), jeepneys, and city, provincial and point-to-point buses.
The ordinance also called for means of collaboration between the Araneta Center and the local government in promoting and developing the Araneta Center as a tourism district, including provisions for a Visitor Information Center and a strategically-located souvenir shop of items from local micro, small and medium enterprises (MSMEs) and cooperatives. The local government, on the other hand, will provide tourist police and organize guided tours around Araneta Center.
The local government said that the Araneta Center, “keeps up with the changing modern times by undergoing extreme transformation towards becoming a world-class commercial, office and residential district.”
The ongoing remake is bringing to rise a new business district known as the Araneta Center Cyberpark, a multi-billion-peso PEZA-certified IT park with two state-of-the-art towers already operational, and three more underway; the Gateway Mall 2, which is poised to redefine the retail experience upon its completion in 2020; and the first Ibis Styles Hotel in the country, which, in tandem with Novotel Manila Araneta Center, expands the hospitality offerings in the district; and the urban oasis Manhattan Garden City, that now comprise 11 residential towers with 6 more in the pipeline.
With all these developments expected in the coming years, the Araneta Center continues to contribute to the city’s ever-changing landscape and the country’s continued progress.
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